“A great campaign that I’m pleased to support”

Katherine Dow Blyton

“‘I’m delighted to support Murphy’s Army

and their Purple Poppy campaign”


 The first Murphy’s Army Purple Poppy Campaign was launched in 2016 to encourage members of the public to come together to pay tribute to the many animals lost in Service, and to those who Serve us today.

Our research had shown that although the traditional red poppy was well known, the significance of the purple poppy – to remember the animals – was less so.  We believe our efforts over the years have raised significant awareness of the meaning of the purple poppy and many more are now being worn with pride.

Indeed, response to the 2018 Murphy’s Army Purple Poppy Campaign was overwhelming and every single one of our purple poppies sold out which resulted in the amazing amount of over £14,000 being raised for our chosen causes.  

Our 2019 Campaign is set to be an even greater success and we’ll have new stocks of purple poppies and other related merchandise available very soon.

To everyone who has lent their support thus far, thank you, and to new supporters, welcome – together we will ensure that the contributions made, and continuing to be made by the animals are not forgotten but remembered always.


The Household Cavalry Foundation Retired Horses Section

We’re honoured to announce that the Household Cavalry Foundation Retired Horses Section are to be one of the beneficiaries of this year’s campaign.

Horses are essential for the Household Cavalry’s ceremonial role and the Foundation are committed to providing support to organisations and individuals caring for their retired horses to ensure their needs are met.

For more information about this very worthy cause please visit their website http://www.hcavfoundation.org

Murphy's Army

Murphy, a Siberian husky, was stolen in December 2014 and safely reunited with his owners some three months later. The team, drawn together by his absence, pledged to continue and help other owners whose pets were missing. In June the following year we were granted charity status with the mission of helping reunite pets with their owners, raising pet theft awareness and promoting pet safety, welfare and care. To find out more about the great work we do please visit our main website murphysarmy.org

Cool Coats & Scanners

The final third of the funds raised from our campaign will be used to purchase cool coats for Service dogs throughout the UK.

PD Stella of Gloucestershire Police Dog section has found her cool coat invaluable during the recent spell of hot weather and we hope our coat donations will greatly help other Service dogs too.

We’ll also be providing Halo scanning devices to Police stations so that they can more easily reunite lost pets with their owners.


New stocks of our beautiful hand made purple poppies will go on sale early in 2019.  You can choose from the traditional ‘human’ poppy with pin back, or our specially designed animal poppy with velcro fastening to attach to leads or collars.
We also have our special Murphy’s Army Purple Poppy pin badge plus an additional range of merchandise featuring the very poignant painting created for us by Dave H Remembrance Art.
Just follow the links to place your orders. Alternatively, you can make a donation in lieu of a purple poppy, also very much appreciated.


Our sincere thanks to the following celebrities, and their beautiful pets, who have supported the Murphy’s Army Purple Poppy Campaigns to date. If you would like to join them and show your support please do get in touch.

Paul O'Grady MBE

David Essex OBE

Arlene Philips CBE

Ben Fogle

Simon Mulvey

Will Mellor


‘They had no choice’

They had no choice’ – the words inscribed on the very poignant Animals in War Memorial in Hyde Park which honours the many millions of animals who died whilst serving alongside…

read more

A Note from our Founder

Andy Smith, Founder of Murphy’s Army (pictured here with FD Roscoe at the IFAW Awards 2017) comments ‘As an animal charity we strongly believe that animals lost in the line of duty should be remembered…

read more


Wearing their purple poppies with pride! Just some of the amazing pictures from our Purple Poppy Campaigns. Don’t forget to send us yours!


If you would like to contact us please do so using the following contact form.
Please remember, we’re a small team made up entirely of volunteers but we will respond as quickly as we can
If your enquiry is about our purple poppies, these are completely sold out for the moment but we hope to have more available very soon – please keep checking this page for further announcements. 

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